OUR PHILOSOPHY
TAILORED INTERIORS FOR AUTHENTIC LIVING
At Ethan Charles Design, we believe luxury is not defined by excess, but by intention. It is found in spaces that are deeply personal, thoughtfully considered, and designed to support the way you truly live. From our studio in Southern California, we partner with clients locally and nationwide to create homes that feel effortless, authentic, and entirely their own. Our boutique approach is intimate and relaxed, allowing for a collaborative process built on trust, creativity, and close attention to detail.
We design homes meant to be lived in fully, spaces that feel elevated yet comfortable, refined yet inviting, and reflective of the lives unfolding within them.
Every project is different, our approach isn't
Some clients come to us before purchasing a home.
Others have just received architectural plans for a custom residence.
Some are preparing for a whole-home renovation, while others simply want to furnish an existing home with the same level of care and intention.
Whether we're collaborating with architects and contractors from the earliest stages of construction and project planning or transforming a home through furnishings, lighting, artwork, and styling, our process begins the same way: by understanding how you live and creating a comprehensive vision before individual decisions begin.
Because while every project is different, thoughtfully designed homes are rarely created one decision at a time.
"The goal is never simply to create a beautiful home. It's to create a home that feels as though it has always belonged to the people who live there."
ETHAN CHARLES GREENFELD, PRINCIPAL DESIGNER
COMMON QUESTIONS
What full service interior designer really means
At Ethan Charles Design, full-service interior design is defined by our level of involvement. As a full-service interior design firm, we become your trusted design partner from the earliest stages of a project through completion, carrying a cohesive vision through every layer of the home.
For renovations and custom homes, our full-service interior design services may include floor plans and elevations, cabinetry and millwork, plumbing fixtures, lighting, hardware, tile, stone, flooring, paint, and countless other details. We collaborate closely with architects, contractors, and trades to ensure the design is executed as intended, then develop the furnishing plan that completes the home.
For furnishing projects, our full-service interior design approach remains the same. We develop furniture layouts and specify lighting, rugs, window treatments, artwork, textiles, accessories, and custom pieces. From sourcing and procurement through installation and final styling, we oversee every detail to create a home that feels intentional, collected, and personal.
The value of full-service interior design lies in continuity. Every material, finish, furnishing, and lighting selection is considered as part of the larger composition, creating a cohesive home where every decision informs the next.
Whether we are reimagining a home or furnishing an existing residence, Ethan Charles Design provides full-service interior design with one goal: creating spaces that feel effortless, deeply personal, and thoughtfully considered down to the smallest detail.
COMMON QUESTIONS
When should an interior designer become involved?
Some of the most important interior design decisions are often made earlier than homeowners realize. One common misconception about interior design is that our work begins after the major decisions have already been made. In reality, the earlier we become involved, the greater our ability to create a home that feels cohesive, intentional, and uniquely tailored to the people who live there.
For some clients, that means joining while architectural plans are still developing. Room proportions, cabinetry layouts, lighting plans, plumbing locations, ceiling details, and countless other decisions can be thoughtfully considered before construction begins, allowing the architecture and interiors to evolve together.
For others, the architecture is already complete. They may have purchased a home, finished a renovation, or simply reached a point where their furnishings no longer reflect how they want to live. In these projects, early involvement allows us to develop a comprehensive furnishing plan before individual pieces are purchased, ensuring every room relates to the next.
Whether we are designing the interior architecture of a home or furnishing it from the ground up, the principle remains the same: the best results come from considering the home as a complete composition rather than solving one decision at a time.
Early collaboration also provides greater clarity for architects, contractors, and trades while helping clients avoid costly changes and disconnected purchases. A thoughtful design direction creates a roadmap for every finish, furnishing, installation, and finishing layer.
Ultimately, bringing an interior designer into the process early is not about adding another voice. It is about creating one cohesive vision that guides every decision—from moving walls to transforming the way a home is lived in.
COMMON QUESTIONS
What homeowners often want to know before beginning
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Based in Los Angeles, we design homes throughout Beverly Hills, Brentwood, Bel Air, Pacific Palisades, Santa Monica, Culver City, Studio City, Encino, and beyond—with projects extending throughout California and across the United States.
